In the simplest terms, we manage the creation of contextualized content for organizations that need high-stakes content for large-scale adoption. Our clients include educational publishers, virtual schools, for-profit career colleges, higher education institutions, foundations, and state-funded educational organizations and their government representatives.
Building the right content for today’s learners is difficult. After all, there is a plethora of free user-generated content that with one simple search yields whatever you need. However, the value of the content is dependent on multiple variables such as: age appropriateness, context, reading levels, learning styles, technology proficiencies, objectives and standards, relevance, research, learner profile and background, accuracy, integration with existing programs and tools, completeness, and, most of all, appropriate engagement.
Words & Numbers knows that creating content isn’t just finding the right subject matter experts. We put together a team that maximizes the contextual value of the content by connecting lead subject matter experts with practitioners, researchers, users, designers, managers, and technology programmers who pull all the variables together to create a powerful user experience. In the digital age, keeping content fresh and relevant has to be a strategic decision from the beginning, and we go into every engagement asking, “How does it scale and self-sustain?”
Many of our clients are in the business of creating content for large-scale adoption. The risks of creating inappropriate context are too high. They must meet market opportunities and demands with rigorous schedules and calculated budget risks. Words & Numbers understands this very well, which is the reason why our name continues to be recognized as a leader in high-stakes development.